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UNIVERSITY’S ROLE IN CIVILIZATIONAL COMMUNICATION: FIELD STUDY ON FEMALE STUDENTS AT PRINCE SATTAM AND PRINCESS NOURA UNIVERSITIES

By September 24, 2025January 16th, 2026Vol. 11.2

by Norah Nasser Saleh Alowayyid

ABSTRACT

This study examined the role of universities in promoting civilizational communication values among female students, emphasizing faculty involvement, courses, and extracurricular activities. Data were collected from 389 students at Princess Noura Bint Abdulrahman University and Prince Sattam bin Abdulaziz University employing  a descriptive survey methodology. The research findings revealed  that students  rated faculty teaching effectiveness at 4.08 out of 5.00, university curriculum content at 4.16 out of 5.00, and extracurricular activities at 4.03 out of 5.00. Student assessments of academic workload and budgetary constraints, coupled with insufficient marketing of university activities, were categorized as neutral (3.34/5.00). The research analysis revealed significant barriers that hinder civilizational communication initiatives due to conflicting schedules, limited student access to activities, and inadequate student motivation. The researcher advocates for  the  modification  of  college  schedules  to  accommodate  civilizational  events,  the  implementation  of interactive  pedagogical  approaches,  and  the  promotion  of  student  leadership  initiatives.  Social  media platforms and financial assistance enable organizations to enhance outreach to prospective members by reducing economic entrance barriers. Student engagement will be enhanced through scientific competitions, civilizational  seminars,  and  student  involvement  in  activity  planning.  Future  research  necessitates  an examination of long-term initiative outcomes, including enquiries into program impacts on male students and faculty members.

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