Nilobon Pongphai, Vichit U-on, Nontipan Prayurhong
ABSTRACT
The hotel business is showing signs of continued recovery. The impact of covid-19, as mentioned above, highlights the need to develop human resource management knowledge to align with the modern world context. This is especially true in the hospitality industry, which is facing challenges from all sides, including intense competition from both traditional hotels and new online platforms. For example, Airbnb, changes in consumer behavior, and employee performance such as transformational leadership, human resource management, innovation, and job satisfaction. The objectives of this research study were 1) to study the causal factors affecting transformational leadership, human resource management, innovation, and job satisfaction on affecting staff performance appraisal in the medium-sized hotel industry in Bangkok. 2) to study the influence of causal factors of transformational leadership, human resource management, innovation, and job satisfaction on affecting staff performance appraisal in the medium-sized hotel industry in Bangkok. 3) to create a model of causal factors of transformational leadership, human resource management, innovation, and job satisfaction affecting staff performance appraisal in the medium-sized hotel industry in Bangkok. A researcher collected data from interviews and online questionnaires with employees in the hotel industry from March 2025 to May 2025 by collecting a sample of 400 people. The results of the analysis concluded that transformational leadership affects human resource management, transformational leadership affects innovation, transformational leadership affects job satisfaction, human resource management affects employee job satisfaction in the medium-sized hotel industry in Bangkok, innovation affects employee job satisfaction in the medium-sized hotel industry in Bangkok, and job satisfaction affects staff performance appraisal in the medium-sized hotel industry in Bangkok. It helps to gain a deeper understanding of the mechanisms linking these factors to staff performance appraisal. The role and relationship of each factor that affects staff performance appraisal is clearer, which can be used as a guideline for planning and determining strategies for systematic organizational development, and it can be applied to increase the effectiveness of human resource management in a concrete and sustainable manner in the future.
